The Sea and the Beach

At the center of the Adriatic coast in the Marche region, SENIGALLIA shines for its clear and safe sea, which boasts prestigious national and international awards. Visit the renowned Velvet Beach, as defined by journalist and photographer Mario Carafoli for its fine golden sand, and you will find everything it takes to make your vacation unforgettable in 13 km of coastline. You will be able to appreciate the exceptional freshness of colors, evocative atmospheres and spaces of great effect at any time of the year, even in the colder months. Senigallia, the vacation you deserve.

Blue Flag

FEE, Foundation for Environmental Education, is a foundation established in 1987, the European year for the environment, and since 1997 it has assigned the prestigious Blue Flag of Europe to Senigallia. The award is recognized thanks to the quality of water, the livability of the coast and the efficiency of the services thanks to the maximum functionality of city purifiers and the impeccable connection of the sewage system, safety measures and environmental education, now perfected with the new separate waste collection system. With great honor, the coast of Senigallia is embellished once again with floating quality brands waving in the wind.

The Velvet Beach

The fine golden sand has rightly earned Senigallia the nickname “Velvet Beach”. Both the beach and the seabed allow pleasant walks along the coast bathed by the sparkling clear sea water. The whole coast is a succession of bathing establishments, many of which are equipped with the best forms of entertainment, ranging from beach volleyball or tennis football court to children’s games, water aerobics activities by the sea and various activities under gazebos.
The numerous and welcoming bars and restaurants are the ideal break between a swim and a sunbathing moment, while those who prefer greater autonomy can take advantage of the large spaces dedicated to free bathing. The main promenade is flanked by a cycle path where you can pedal or skate in total tranquility.

Useful information

The coast of Senigallia is divided from the canal port into Northern Promenade (western) and Southern Promenade (eastern beach).
A mobile pedestrian bridge connects the two promenades; since 2008 the entire port area has undergone careful restyling and expansion works, which allow visitors to stroll along the canal and admire the suggestive lighthouse and the Penelope of Senigallia dedicated to all romantics (who leave padlocks in memory of their visit) by Senigallia native artist Gianni Guerra. The northern side of the canal port has recently been expanded and arranged for pleasant walks or stops on one of the extravagant benches for reading or admiring the colors of the sea.
The port area is also a place to observe the industrious fishermen in the early hours of the morning, an opportunity to photograph the picturesque market and buy fresh fish.
On the other hand, the western beach (Northern Promenade) is protected by rocks. During the summer season, all beaches are supervised by rescue personnel.
After sea and sun bathing, the promenade becomes a cheerful scene in the moonlight and gets populated thanks to the numerous cafés and ice cream parlors, the market and clubs with live music and disco bars for both adults and youth.

The Rotonda a Mare

Built in 1933, the lights of the Rotonda a Mare are the tourist symbol of the town and the landmark of the eastern coast (Southern Promenade).

With a memorable inauguration ceremony, the Rotonda a Mare reopened in July 2006 and Senigallia was finally able to regain its emblem.
Pleasant distant memories and nostalgia for past times are felt in the words of those who have been able to experience it in the splendor of its golden years, when it was a stage for singers and worldly characters.

History and fun facts

During World War II, the Rotonda was used as a military warehouse, but once the conflict ended, it got back to the center of worldliness, especially in the 1950s and 1960s, attracting numerous tourists and first-rate artists of Italian pop music. 
However, its success declined over time and the Rotonda was closed in the late eighties because it was declared unfit for use. 
What was once an important tourist place remained closed to the public until summer 2006, when the renovation works financed by the municipality and the European Union came to an end.

Today the Rotonda a Mare is home to important cultural exhibitions and events and is connected to the promenade by a pedestrian pier similar to a long terrace overlooking the sea. From the upper floor, you can enjoy a breathtaking panoramic view over the lively coast.

For some years, it has been used to celebrate weddings with civil ceremonies.